BRANDING & LOGOS
WORLD OF DANCE U-JAM FITNESS LOGO AND BRAND GUIDE
KEY ROLES: BRAND IDENTITY STRATEGY | CREATIVE DIRECTION, LOGO DESIGN & VIDEO BUMPER DEVELOPMENT
EDITOR: KRIS VILLARINO
Power Rangers | 25 year old franchise logo re-imagined for the next generation of fans.
THE GOAL: Refresh the Power Rangers identity with a new 2018-19 franchise logo system.
THE OBJECTIVES:
Serves as the foundation for the Power Rangers “master brand”
Work with all non-feature film aspects of the Power Rangers brand franchise
Communicate the brand personality clearly
Must work well with secondary “event” titles
Must anchor an entire identity system and build on the deep heritage of the Power Rangers brand
KEY ROLE:
DRIVE Strategy & Creative direction
CROSS FUNCTIONALTEAM AND EXECUTIVE PRESENTATION
“It’s morphin time”
-RED RANGER
. ORIGINAL LOGO
NEW POWER RANGERS FRANCHISE & SHOW LOGOS
POWER RANGERS franchise & BEAST MORPHERS LOGO DESIGN AND SIZZLE
AGENCY: HAMAGAMI & CARROL
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PADDY PANDA | LOGO DEVELOPMENT
CHALLENGE: Create new franchise show logo that identifies with the energy and enthusiasm of the PADDY PANDA show and characters
OBJECTIVES:
Serve as the master logo for NETFLIX and other show opportunities
Logo design is flexible to adhere with the NETFLIX logo requirements
Communicate brand personality
KEY ROLE: LOGO DESIGN AND ILLUSTRATION
TOY LOGOS
